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A Different Kind of Pilot | Taking CECA 2023 to New Heights

November 22, 2023  by Alaina Salas

Every three years CONEXPO-CON/AGG, North America’s largest construction trade show, takes place in the vibrant city of Las Vegas, NV. With nearly 140,000 attendees and over 2,400 exhibitors, this event is a showcase of industry innovation and excellence. For more than 25 years, the Association of Equipment Manufacturers (AEM), has entrusted Tri-Marq with capturing the essence of this event through video. This year, they requested a new component to the shoot – drone footage. It’s no secret that obtaining permission to shoot drone footage at a major event like CONEXPO-CON/AGG requires meticulous planning and adherence to regulations, but we were eager to embrace this opportunity. 

Going into the event, we recognized the biggest obstacle was going to be obtaining airspace clearance from the FAA. Operating a drone entails strict guidelines concerning location, altitude, and timing. Fortunately for us and our client, we have a certified commercial drone operator on our team who is well-versed in these regulations. Leveraging his expertise, we prepared a comprehensive proposal detailing the specific areas and times of our intended drone shots. Through our diligent efforts, we successfully obtained FAA approval, ensuring that we could capture the shots we envisioned. With an FAA waiver in hand, the Las Vegas Convention Center gave us the green light to proceed with our plans. Confident in our preparations, we were ready to start shooting. Or so we thought.

In any live production, unforeseen circumstances can arise. Temporary flight restrictions (TFRs) represent one such challenge. TFRs are temporary airspace limitations imposed during special events or high-profile visits, that ground all aircraft, including drones. While TFRs are typically anticipated and scheduled for things such as professional sporting events, there are instances when unexpected events, like a surprise visit from the President of the United States, can disrupt plans. And that’s exactly what happened. When President Biden made a stop in Las Vegas on short notice, our team promptly devised an alternate strategy. We opted to reschedule the outdoor drone shoot until after the President’s departure, and in the meantime, we filmed our indoor drone shots. This quick thinking allowed us to maintain the highest level of professionalism and deliver exceptional footage to our client despite a bump in our plans. 

As the demand for drone footage in video production continues to grow, selecting someone who understands commercial drone regulations and is committed to meticulous planning is essential. Tri-Marq has built a reputation for getting the job done right. We bring unwavering dedication, extensive preparation, and a professional approach to every project we take on, and our crew arrives fully equipped and ready to exceed expectations, ensuring a seamless production experience.

Posted in Video ProductionTagged drone, event production, tri-marq, trimarq, video production

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Production polished to perfection, every time. Tri Production polished to perfection, every time. Tri-Marq's event experts create the best experience for our clients, year after year. 

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It’s the most wonderful time of the year 🎶 when we It’s the most wonderful time of the year 🎶 when we get to come together with our whole team. We’re grateful for every opportunity to spend time together as a group. Thank you for another great year of Tri-Marq.
For the Association of Equipment Manufacturers (AE For the Association of Equipment Manufacturers (AEM)'s 2025 Annual Meeting in Miami, FL we had the chance to bring their theme–“The Art of Balance”–to life in a fun way. We created a stage setup built around eight LED “paintings,” each designed to move. Working with an automation team from Atlanta, we engineered a backdrop where the two center pieces moved up and down, almost like the scales of justice finding their balance.

On the design side, our graphics team took AEM’s theme artwork and ran with it, building out all the on-screen visuals for the show. At AEM’s request, we used AI tools to create custom imagery for every presenter, including stylized headshots that fit right into the overall look and feel.

With our event and design teams collaborating with our longtime client of 28 years, our work with AEM leading up to show day was off the charts, yet again. Together, we pulled off a stage experience that felt fresh, dynamic, and totally on-theme—and everyone loved it.

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