Since 1993, Greystar has been a leader in the rental housing industry. To market its recent successes as a global rental property management company, Greystar reached out to Tri-Marq’s video team.
The goal of the project was to create a short but comprehensive video highlighting the company’s growth mindset and the success they have gained through their processes. In addition to these ideals, we included renderings of some of the company’s global properties.
To create this video, Tri-Marq shot on location for several days in Texas and Florida, interviewing C-Suite executives and key employees. In addition, b-roll footage was shot of the Greystar team at work. Custom graphics were designed that integrated with architectural renderings of Greystar properties. Finishing off the video with a custom soundtrack, our client was able to use this video on their website and social media pages.
To complete this project, Tri-Marq handled project management, location shooting, story development and scriptwriting, video production, custom motion graphic design, editing and post-production.