‘Cracking The Sales Code’ International Sales Meeting 2014

Tri-Marq cherishes our long standing partnership with KI. And as show producers Tri-Marq strives to design new creative solutions for our clients. The international sales meeting draws nearly 800 employees to Green Bay, WI each year.

In 2014 we designed a three-sided ‘jumbotron’ set, creating an in-the-round experience for KI presenters during the week long corporate conference.

The KI Convention Center is a large space and can feel sterile. So Tri-Marq installed white drape around the perimeter of the exhibition hall and lit it with LED lighting. This additional creative approach helped the room feel more intimate. In addition, we were able to change the lighting for each session to differentiate between topics and tracks for the conference.

A backdrop was used behind the ‘jumbotron’ and Tri-Marq projected imagery onto it. This backdrop provided opportunities to brand the conference, KI and speaker presentations.