Tri-Marq: Media and Live Event Production | Milwaukee, Chicago

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Tri-Marq Sponsors Lanyon Live 2015

Monday, November 2nd, 2015 Betsy Johnson

Lanyon Live featured informative, inspirational speeches from some of the meeting planning industry’s leading minds and most compelling personalities. The latest trends in the meetings, events, travel and hotel industries were discussed, while picking up best practices that inspired everyone. The event was held at the Fairmont Dallas, Dallas TX. Tri-Marq Communications, Inc. was honored […]


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API Healthcare, a GE Company – 2015 Client Forum

Tuesday, September 1st, 2015 Betsy Johnson

We’re happy to share our production of the API Healthcare 2015 Client forum.


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My Guide to Working with Non-Professional Talent

Tuesday, January 13th, 2015 Betsy Johnson

by Amy Wrobel, Producer When it comes to telling a compelling story, it typically requires a good storyteller. Sometimes we hire professional talent, on-camera or voice actors, to carry the message. In other situations, it’s better to use real people. Real people–that’s what we ‘in the biz’ call anyone who’s not professional, paid talent. Using […]

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Giving Thanks By Giving Back: A Story of Resilience, Hope and Love

Tuesday, November 25th, 2014 Betsy Johnson

In this season of being thankful and the spirit of the holidays, I’m so appreciative that Tri-Marq gives me the chance to share my creative knowledge and expertise so that I can help others. Over the past two years, I have had the opportunity to be part of our production team for the video we […]

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The Back-Up Plan

Friday, November 7th, 2014 Betsy Johnson

There’s an old saying: “Murphy was an optimist.” When it comes to A/V at your event, planning for the worst is the best medicine to beat Murphy’s Law. Thus, the importance of the Back-Up Plan. A good Back-Up Plan includes two main elements – technology and process.   Each of these components requires planning and foresight […]

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Directing Live Coverage of the EAA AirVenture 2014 Airshows

Thursday, August 28th, 2014 Betsy Johnson

By: Greg Ideran I was lucky enough to get the opportunity to continue my passion for live directing with Tri-Marq up in Oshkosh, WI at EAA AirVenture 2014. Tri-Marq produced over 50 hours of live video spanning the entire week of the EAA event that consisted of simple one camera interview shoots as well as […]

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Tri-Marq Volunteers: Greg Ideran

Friday, August 15th, 2014 Betsy Johnson

Tri-Marq would like to welcome our new producer Greg Ideran to the team! To continue our volunteer series here is an overview of some of Greg’s experience giving back to the community. Tri-Marq welcomes our latest addition to the family, Greg Ideran. Greg is a recent graduate from Marquette University. Tri-Marq is excited to have […]

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Tri-Marq Volunteers: Lauren Johnson

Friday, August 1st, 2014 Betsy Johnson

It’s time for another volunteer profile! This week the spotlight is on our intern Lauren. She spent her winter break and her summer vacation as our marketing intern. Lauren has a great passion for animals and puts her volunteer time into caring for them at local farms. She also previously volunteered at Lifestriders, a therapeutic […]

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Tri-Marq Volunteers: Amy Wrobel

Thursday, July 24th, 2014 Betsy Johnson

To continue the series about volunteer work that our team at Tri-Marq participates in, we would like to introduce Amy Wrobel! Some of her volunteer work includes the YMCA Sponsor-A-Scholar Program, the Susan G. Komen Southeast Wisconsin Race and the Fisher House Foundation. Thanks for all of the great work you do with Tri-Marq and […]

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Tri-Marq Volunteers: Laurie Vega

Monday, July 7th, 2014 Betsy Johnson

As a socially responsible company Tri-Marq has donated services over the years to help our community.  However, today we celebrate one of our own team members who volunteers with many organizations giving of her time and talent. Meet Laurie Vega. Her passion shows in everything she does. These groups are lucky to have her on […]

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Keep the Telly Awards Coming

Tuesday, May 20th, 2014 Betsy Johnson

Tri-Marq is proud to win another 2014 Telly Award. This award is for The Chamberlain Group’s “Garage Power Station.” Tri-Marq produced this on-line spot that aired on the Home Depot website. Tri-Marq shot this beautiful HD footage and created 3D animation graphics adding a high tech feel to the video. To match the print campaign, […]

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Tri-Marq Wins Yet Another Silver Telly

Monday, May 19th, 2014 Betsy Johnson

The Silver Telly Council presented Tri-Marq Communications, Inc. with a Silver Telly for Northwestern Mutual. Tri-Marq received this top honor for the video it produced, “Day in Our Life with Technology”. Tri-Marq teamed with Northwestern Mutual to create an engaging and dynamic experience that illuminates why technology is a must for a successful practice with […]

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Meet the Staff: Amy Wrobel

Thursday, May 10th, 2012 Betsy Johnson

Amy Wrobel, a producer at Tri-Marq, graduated in 2009 from Marquette University with a Bachelor of Arts in Broadcast and Electronic Communication with a minor in Marketing. She’s in her third year of producing videos and shows at Tri-Marq; before coming to Tri-Marq, Amy did marketing at McDill Design, media production at Northwestern Mutual and […]

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Lumens Aid: Bright Ideas for Picking the Right Projector

Thursday, May 3rd, 2012 Betsy Johnson

Guest entry by Tom Graybill, Tri-Marq Director of Sales There is generally one truth when it comes to projector brightness: the brighter, the better. Filling your screen with a vibrant, bright picture makes it easy for your audience to see your PowerPoint, your video, your camera shot. But how powerful a projector do you really […]

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Meet the Staff: Dan Kosan

Thursday, April 26th, 2012 Betsy Johnson

Dan Kosan, a seven-year veteran at Tri-Marq, is one of Tri-Marq’s two editors (both coincidentally named Dan). He graduated in 2004 from Marquette University. Dan’s previous experience includes being the production director and station manager at Marquette University Television and assistant editor on A&E’s “Cold Case Files” television show. His awards and recognitions include being […]

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Video sharing sites

Thursday, April 5th, 2012 Betsy Johnson

In the last entry, we went over some of the different video file types. This week, we’ll discuss the big question: What can be posted on YouTube, Google Video and other video sharing sites? You might be relieved to hear that most file types work for YouTube. When you upload a file, YouTube crunches and […]


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What’s the best video file type?

Friday, March 23rd, 2012 Betsy Johnson

As technology evolves, there is an ever-increasing number of file types for distributing your video. So, which is which? Which file type is best for each project? And what do all those lettered file extensions stand for, anyway?  To help better understand them, we’ve come up with a primer of a few commonly used file […]

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Making the connection

Thursday, March 1st, 2012 Betsy Johnson

We understand that you need to get connected to your audience, and not always in the traditional way. Today, it’s in a digital way. We’re always looking for new ways to enhance meetings and tradeshows to make them more interactive and “mobile.” When we think “interactive” for meetings, we think endless possibilities. With the advent […]

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Building a Better A/V RFP

Thursday, February 16th, 2012 Betsy Johnson

This week’s blog post comes from Tom Graybill, Tri-Marq’s Director of Sales.   One of the most useful – and potentially confusing, frustrating, and irritating – tools in planning meetings is the request for proposal (RFP). When it comes to the audio visual (A/V) aspects of your event, a poorly composed RFP can lead to […]

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The WOW Factor

Thursday, January 26th, 2012 Betsy Johnson

We work with many of our clients year after year (in some cases, for twenty years!), so we always think of creative ways to make their event different for the next time. This is fun for us because our teams bridge creative options with technology. Our clients want to know what the latest and greatest […]

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Show Week: VIP Entrance

Thursday, January 12th, 2012 Betsy Johnson

Business theatre season is in full swing now that it’s January of a brand-new year. We just got back from a show in Atlanta for an international company with whom we’ve worked for nearly ten years. This kicks off a year of our crew traveling throughout the country from coast to coast. In our documentary […]

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Meeting openers

Thursday, December 22nd, 2011 Betsy Johnson

In the last entry, Dan filled you in on instant AV. This week, we want to talk about another type of video in meetings – the meeting opener itself. Video openers are the easiest way for our clients to get their theme across to meeting participants. It can be tough to fit the whole idea […]

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Question Authority

Thursday, November 17th, 2011 Betsy Johnson

“Question authority”.  This is a concept that we first heard at an employee meeting we produced for one of our favorite clients, and is a philosophy we have introduced to our own production team. For us, questioning authority means the ability for everyone on our team to ask questions and make suggestions, because they’re experts […]

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Know Thy Banquet Setup Manager

Thursday, November 3rd, 2011 Betsy Johnson

A few years back we produced an event at a large San Antonio hotel. This property had been around for a number of years and had an established banquet and catering team. During the site visit, I made it a point to ask the name of the banquet captain who would be working our event. […]

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Event preparation

Thursday, October 20th, 2011 Betsy Johnson

We were recently hired by a client to work on the creative design of their show and to direct the show on-site. There was an existing vendor who was to provide all of the production equipment.  Though this isn’t our usual way of working an event, we trusted the client and the event seemed like […]


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In-house AV vs. an outside vendor

Thursday, October 6th, 2011 Betsy Johnson

We produce a lot of events every year. Some are large and require semi-trucks full of gear and a small nation of crew; some are much smaller in scale. With the smaller events, the vendor decision often comes down to a choice between in-house AV and an outside vendor. Often, the event planner feels pressured […]


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What’s the real cost of not doing a site survey?

Thursday, September 22nd, 2011 Betsy Johnson

When clients review budgets one of the first items to be questioned is often the production site survey. When you add up the cost of the plane ticket, hotel room and per diem this line item looks like a great place to trim some budget.  So why is the production site survey so important? A […]

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What’s the difference between a want and a need?

Thursday, September 22nd, 2011 Betsy Johnson

Celebrity riders and the crazy demands that sometimes appear in them are fun to read. But when you get right down to it, riders are nothing more than a list of demands. The event producer reading the rider needs to know how to interpret what the talent wants versus what it needs, and then negotiate […]

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