Blog Ideas, Thoughts and More

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  • My Guide to Working with Non-Professional Talent

    by Amy Wrobel, Producer Telling a compelling story typically requires a good storyteller. For some shoots, we’ll hire professional talent, on-camera, or voice actors to carry the message, but in other situations, it’s better to use real people. Real people–that’s what we ‘in the biz’ call anyone who’s not professional, paid talent. Using non-professional talent […]

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  • Giving Thanks By Giving Back: Gavin’s Story of Resilience + Hope

    By Tri-Marq Editor Dan Kosan: In this season of being thankful and the spirit of the holidays, I’m so grateful that Tri-Marq gives me the chance to share my creative knowledge and expertise so that I can help others. This year, I was given the opportunity to share Gavin’s story. Over the past two years, […]

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  • The Back-Up Plan

    This week’s post is brought to you by Tri-Marq VP of Sales, Tom Graybill. There’s an old saying: “Murphy was an optimist.” When it comes to A/V at your event, planning for the worst is the best medicine to beat Murphy’s Law. Thus, the importance of the Back-Up Plan. A good Back-Up Plan includes two […]

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  • Directing Live Coverage: EAA AirVenture 2014

    By: Greg Ideran I was lucky to have the opportunity to continue my passion for live directing this year in Oshkosh, WI at EAA AirVenture 2014. Tri-Marq produced over 50 hours of live video spanning the entire week of the EAA event. Footage consisted of simple one-camera interview shoots in addition to eight-camera coverage of […]

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  • Tri-Marq Volunteers: Greg Ideran

    Tri-Marq welcomes our latest addition to the family, Greg Ideran. Greg is a recent graduate of Marquette University. Tri-Marq is excited to have him on board to work in the production team as a producer.  During his time at Marquette, Greg participated in Marquette M.A.R.D.I. G.R.A.S. (Making A Real Difference In the Gulf Region and […]

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  • Tri-Marq Volunteers: Lauren Johnson

    It’s time for another volunteer profile! This week the spotlight is on our intern, Lauren. She spent her winter break and her summer vacation as our marketing intern. She has a great passion for animals and puts her volunteer time into caring for them at local farms. She also previously volunteered at Lifestriders, a therapeutic […]

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  • Tri-Marq Volunteers: Amy Wrobel

    To continue the series about volunteer work that our team at Tri-Marq participates in, we would like to introduce Amy Wrobel! Some of her volunteer work includes the YMCA Sponsor-A-Scholar Program, the Susan G. Komen Southeast Wisconsin Race , and the Fisher House Foundation. Thanks for all of the great work you do with Tri-Marq […]

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  • Tri-Marq Volunteers: Laurie Vega

    As a socially responsible company, Tri-Marq makes an effort to donate time and services to our community.  Today we celebrate one of our team members who volunteers with many organizations, giving of her time and talent. Meet Laurie Vega: her passion shows in everything she does. These groups are lucky to have her on board, […]

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  • “One on One” with Tom Graybill

    Wisconsin Meetings visited Tri-Marq and met with our Vice President of Sales Tom Graybill. He had some great thoughts on his work with Tri-Marq and new business development as well as his role in following through all phases of production to ensure that his clients are fully satisfied with the product. Working in the meetings […]

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  • Keep the Telly Awards Coming

    Tri-Marq is proud to win another 2014 Telly Award. This award is for The Chamberlain Group’s “Garage Power Station.” We produced this online spot that aired on the Home Depot website and shot this beautiful HD footage and created 3D animation graphics adding a high-tech feel to the video. To match the print campaign, we […]

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  • Another Telly Award for Tri-Marq!

    Tri-Marq was honored with another Bronze Telly Award for our work on our latest production, Superheroes, for our client the Marquette University Golden Eagles. The Tri-Marq creative team led by Amy Wrobel and Dan Kosan, pulled out all of the stops (and gadgets) for this year’s heroes video – and we couldn’t have done it […]

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  • Tri-Marq Wins Yet Another Silver Telly

    The Silver Telly Council presented Tri-Marq Communications, Inc. with a Silver Telly for Northwestern Mutual. Tri-Marq received this top honor for the video we produced, “Day in Our Life with Technology“. Tri-Marq teamed up with Northwestern Mutual to create an engaging and dynamic experience that illuminates why technology is a must for successful practice with […]

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  • Meet the Staff: Amy Wrobel

    Amy Wrobel, a producer at Tri-Marq, graduated in 2009 from Marquette University with a Bachelor of Arts in Broadcast and Electronic Communication with a minor in Marketing. She’s in her third year of producing videos and shows at Tri-Marq. Before coming to Tri-Marq, Amy worked in marketing at McDill Design and media production at Northwestern […]

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  • Lumens Aid: Bright Ideas for Picking the Right Projector

    Guest entry by Tom Graybill, Tri-Marq Director of Sales There is generally one truth when it comes to projector brightness: the brighter, the better. Filling your screen with a vibrant, bright picture makes it easy for your audience to see your PowerPoint, your video, or your camera shot. But how powerful of a projector do […]

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  • Meet the Staff: Dan Kosan

    Dan Kosan, a seven-year veteran at Tri-Marq, is one of Tri-Marq’s two editors (both coincidentally named Dan). He graduated in 2004 from Marquette University. Dan’s previous experience includes being the production director and station manager at Marquette University Television and assistant editor on A&E’s “Cold Case Files” television show. His awards and recognitions include being […]

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  • Video-Sharing Sites

    In the last entry, we went over some of the different video file types. This week, we’ll discuss the big question: What can be posted on YouTube, Google Video, and other video-sharing sites? YouTube You might be relieved to hear that most file types work for YouTube. When you upload a file, YouTube crunches and […]

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  • The Best Video File Types

    As technology evolves, there is an ever-increasing number of file types for distributing your video. So which is which? Which file type is best for each project? And what do all those lettered file extensions stand for, anyway?  To help better understand them, we’ve come up with a primer of a few commonly used file […]

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  • Making the Connection

    Meetings are considered ‘successful’ when they find a way to connect with their audience. As time moves on, event planners and event speakers are looking for more ‘path less traveled’ ways of making a connection and holding their audience’s attention. In the age of digital technology, we’re always looking for new ways to enhance meetings […]

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  • Building a Better A/V RFP

    This week’s blog post comes from Tom Graybill, Tri-Marq’s Director of Sales. One of the most useful – and potentially confusing, frustrating, and irritating – tools in planning meetings is the request for proposal (RFP). When it comes to the audio-visual (A/V) aspects of your event, a poorly composed RFP can lead to the wrong […]

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  • The Technology WOW Factor

    We work with many of our clients year after year (in some cases, for twenty years!), so we’re always thinking of creative ways to make their events bigger and better. The challenge to outshine ourselves is fun for us as it gives our team the chance to bridge creative options with technology. Our clients want […]

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  • Custom lighting projection map

    It’s Show Time

    Now that it’s January, show production season is in full swing. We just returned from a show in Atlanta for an international company with whom we’ve worked for nearly ten years. This first show of the season kicks off a year of our crew traveling from coast to coast working with clients across many industries. […]

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  • Meeting Openers

    In the last entry, Dan filled you in on instant AV. This week, we want to talk about another type of video in meetings – the meeting opener itself. Video openers are the easiest way for our clients to get their theme across to meeting participants. It can be tough to fit the whole idea […]

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  • Question Authority

    “Question authority” is a concept that we first heard at an employee meeting that we produced for one of our favorite clients, and is a philosophy we have introduced to our own production team. For us, questioning authority means the ability for everyone on our team to ask questions and make suggestions as experts in […]

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  • Get to Know the Banquet Captain

    A few years back we produced an event at a large San Antonio hotel. This property had been around for a number of years and had an established banquet and catering team. During the site visit, I made a point to ask the name of the banquet captain who would be working our event. This […]

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  • The Importance of Proper Preparation

    We were recently hired by a client to work on the creative design of their show and to direct the show on-site. There was an existing vendor who was to provide all of the production equipment.  Though this isn’t our usual way of working an event, we trusted the client and the event seemed like […]

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  • In-house AV vs. Outside Vendors

    Each year, Tri-Marq produces a lot of events. Some are large and require semi-trucks full of gear and a small nation of the crew, and some are much smaller, and more manageable, in scale. When it comes to smaller events, the vendor decision often comes down to a choice between in-house Audio/Video (AV) and an […]

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  • The Real Cost of Foregoing an Event Site Survey

    When clients review budgets one of the first items to be questioned is often the production site survey. When you add up the cost of the plane ticket, hotel room, and per diem this line item looks like a great place to trim some budget.  So why is the production site survey so important? A […]

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  • Celebrity Riders: The Difference Between a Want and a Need

    Celebrity Rider: (n): a list of requirements, requests, or conditions that a performer or celebrity expects in addition to their appearance fee. Celebrity talents always provide an interesting and unique experience for our team, especially when they come with a ‘rider,’ or a list of requests. The celebrity brings their talent to the show, and […]

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  • Light It Up

    When clients think of stage and set design, they think of set construction and video projection. Sometimes, they need to be reminded of a third important element: lighting design. Creative and exciting light design can make a good show go from ordinary to extraordinary. Everyone sees video projection at shows, but when you see a […]

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